It was late evening when I reached Coimbatore airport. Small airport
with a lot of crowd.
Right then, 3 British women entered (I know they are British because we ended up lounging beside each other) and everyone around started to stare at them as if some alien has come out tumbling out of its space ship.
Men staring at them
Women feeling insecure already
I mean, what is this obsession about fair skin in this country?
An average Indian woman, is dusky. Its a fact and this fact is so celebrated outside India.
People in the Westerns and other "fairer" parts of the world, get treatments done, get themselves baked in the sun to get a skin tone (tan) like us.
We here are blessed with that beautiful bronze and we hate it.
There are so many women with lovely features who are dusky and get rejected in the marriage market for being "dark".
These girls are not just rejected by some uneducated dude, they are actually rejected by properly educated, working guys.
People from the south of India are ridiculed by the North people for being "black.
Why do you think the fairness creams get their businesses running for all these years?
Simple, its because a dusky girl is being told from the time she is a little about her dark skin. Mother's, Aunts, other relatives compare them with the so-called "fairer" cousins.
They keep telling her, that she won't find a job or a man to marry.
Fairness cream ad's show the exact same thing. A dusky girl, is sad has no friends, no boyfriend, no job, she uses the fairness cream and instantly becomes pink and she has friends, she has men swooning over her, a very lucrative job just on her looks and not credentials.
She has a whole freaking personality transformation just because of her skin color.
Even friends, sometimes unknowingly tease the dusky person on the color grounds.
Trust me!!
People who know me, would know that in my school days and college, I was match-stick thin and dusky.
People used to say
"you are so dark that if you walk out in the night people can see only your teeth"
"Don't touch me or else your color will pass on to mine"
I have seen so many matrimony profiles that say "Wanted bride, FAIR, well educated etc etc."
Why cant a dusky, well educated, nice, homey girl do?
Why cant our society just accept the people the way they are.
Its the genes, the sun, the states near the equator that reflects in the skin.
So many girls whom I personally know have a low self-esteem in spite of being educated, earning well, the only reason is they are "black". If you ask me, I would say the darker, prettier, exotic skin tone.
The toxic belief that "fair is beautiful" has to be eradicated. Measuring a person's worth by their skin color is so wrong. So, very wrong.
There is more to people that their skin color.
Hope Indians really come to accept this fact some day.
Right then, 3 British women entered (I know they are British because we ended up lounging beside each other) and everyone around started to stare at them as if some alien has come out tumbling out of its space ship.
Men staring at them
Women feeling insecure already
I mean, what is this obsession about fair skin in this country?
An average Indian woman, is dusky. Its a fact and this fact is so celebrated outside India.
People in the Westerns and other "fairer" parts of the world, get treatments done, get themselves baked in the sun to get a skin tone (tan) like us.
We here are blessed with that beautiful bronze and we hate it.
There are so many women with lovely features who are dusky and get rejected in the marriage market for being "dark".
These girls are not just rejected by some uneducated dude, they are actually rejected by properly educated, working guys.
People from the south of India are ridiculed by the North people for being "black.
Why do you think the fairness creams get their businesses running for all these years?
Simple, its because a dusky girl is being told from the time she is a little about her dark skin. Mother's, Aunts, other relatives compare them with the so-called "fairer" cousins.
They keep telling her, that she won't find a job or a man to marry.
Fairness cream ad's show the exact same thing. A dusky girl, is sad has no friends, no boyfriend, no job, she uses the fairness cream and instantly becomes pink and she has friends, she has men swooning over her, a very lucrative job just on her looks and not credentials.
She has a whole freaking personality transformation just because of her skin color.
Even friends, sometimes unknowingly tease the dusky person on the color grounds.
Trust me!!
People who know me, would know that in my school days and college, I was match-stick thin and dusky.
People used to say
"you are so dark that if you walk out in the night people can see only your teeth"
"Don't touch me or else your color will pass on to mine"
I have seen so many matrimony profiles that say "Wanted bride, FAIR, well educated etc etc."
Why cant a dusky, well educated, nice, homey girl do?
Why cant our society just accept the people the way they are.
Its the genes, the sun, the states near the equator that reflects in the skin.
So many girls whom I personally know have a low self-esteem in spite of being educated, earning well, the only reason is they are "black". If you ask me, I would say the darker, prettier, exotic skin tone.
The toxic belief that "fair is beautiful" has to be eradicated. Measuring a person's worth by their skin color is so wrong. So, very wrong.
There is more to people that their skin color.
Hope Indians really come to accept this fact some day.
25 comments:
A very well-written post. Your voice should reach more people. This obsession with fairer tone for skin is ridiculous. And the fairness cream ads are the worst, if there is anything that would make you that instantly white, it could only be paint. Even after learning those creams don't work, I can't get why people still run after them.
I always say we should sue those companies for creating such ads that demean us.
I was told that, its a rage only in India
Outside, if you address someone by their skin color, you can be sued. Imagine so many girls out there feel they arent pretty because they are dusky.
I wish every person in India can think like you then there will be no need of fairness creams :/
Read me here: http://wingardiumleviosaaa.blogspot.in/
Time and again I read posts about the complexion issues. Sadly, no one seems to notice. Or rather they take notice, support the claims and get on with their lives to find the fairer sex. Sad!
Wonderful di.....! Very well written....! (y)
Real picture of most places when people spot some foreigner they go all O_O on them...
Well written!
I hope people do think the same. Its unfair for the duskier ones to be shunned for thier skin color
Something should be done about this. Someday we hope to see a change in peoples mentality
Thank you gk
Ph, absoultely, they are just people from another land. Whereas when we go there, we arent stared upon like aliens.
Thanks for reading
A lot has been said on this, and yet again you come with equally strong points.
But seems some people are just too much into materialism.
In the end, I guess we should be headstrong to live our life ignoring such morons. Quite obviously, it's our acts that speak. :)
I always thought beauty lies in the eyes of beholder ..so why do we still go for all this i cant understand ..
its ok one can get a fair look after putting all the stuff but what happens when it is all taken off :)
Bikram's
Why cant people be accepted the way they are?
Why is there even a need for the fairness cream? Its not about the cream coming off. Its about why is it needed in the first place
Me too..
Big time...
Nive one!
Thanks Locomente
I think the preconceived notions about dusky colour is changing.
Not really..maybe 1% people's mentality might be changing but majority still think fair is the ultimate criteria
The sad part of it . . . . . . . they are actually rejected by properly educated, working guys.
Its sad but true.... I remember my cousin elder sis although highly talented faced a lot of problems because of this. However she is happily married to a truly deserving man now and is having a wonderful life...
very true. All the points can actually be seen in today's society and I just don't get why each and every girl is expected to be fair!
The dusky is the beautiful, we all agree yet search for the fairer
True that haddock, but thats how it is
Abhishek god bless your jiju to look beyond just the skin and see the real person
I dont understand what is the extra points about fair, not always fair is beautiful
I wrote a post voicing out the same issue 2 years back The Not So Fair Era . That was the time when illogical fair n lovely ads were tearing apart my wisdom. Added to that I heard a few people linking beauty with fairness and calling dark ugly! Wonderfully brought out feelings!!!
Thank you shesha, your article is beautiful too. rings out so much truth. there are still many people who look down upon dusky people and terming them as ugly. we shud do something about it
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